On Thursday June 23 we celebrated the launch of our brand new MensRoom. A unique sphere within the Cream showroom in which the focus lays on PR for men. During this event the faces behind Mason Garments, Karma, Undandy and Sperry came to personally explain what characterizes these brands and what makes them so distinctive. In addition, cosmetic physician Pascal Duijsters of Acura Medisch Centrum also came to tell visitors about the new developments in cosmetic surgery for men, and our guests were able to have a pair of Sperry Authentic Originals personalised by a tattoo artist and get an illustration made by fashion illustrator Charlotte Greeven. Next to all these activities we presented the menswear collections of Ted Baker & Opposuits. As a special guest, we welcomed international digital influencer & style icon Kosta Williams, one of the men behind the blog The Modern Man, who gave a presentation on the ins & outs and dos & don’ts in his area of expertise.
With MensRoom we want to put a focus on the modern day men who is interested in all things fashion and lifestyle related. In addition, we have created our commercial MensRoom Support helpdesk which can help inspire bloggers, vloggers and influencers. This can include workshops we can set up in video production, image technology, photography and colour and style sessions.
It was a great morning during which many influencers, bloggers, press and clients were able to talk about their inspiration and creative needs. All was accompanied by a delicious bloody mary breakfast by the people of G’s A really nice place. Talk about a manly kick-off! You can check out the after movie of our first MensRoom event via the following link – https://www.youtube.com/watch?v=ORShyGxsuq4